Across the world, website owners are losing money to advertisement-blocking plugins. In one year alone, UK ad blocking grew by 82% and reached 12 million active users. This affected the earnings of not only the smaller sites that depend on advertising revenues but also the big media publishers.
In 2016, websites will do their best to minimize the effect of ad blocking. A number of techniques will emerge that will neglect the effect of ad-blocking plugins. You can also expect the sites to come up with innovative and persuasive ways of showing advertisements to their users.
Eg: The most popular Chrome extension, with over 40 million users! Blocks ads all over the web.
AdBlock. The #1 ad blocker with over 200 million downloads. Blocks YouTube,
Facebook and ads everywhere else on the web. The original AdBlock for Chrome works automatically. Choose to continue seeing unobtrusive ads, whitelist your favorite sites, or block all ads by default.
Just click “Add to Chrome,” then visit your favorite website and see the ads disappear!
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